Tonal Story

Tonal Story

When choosing the right bedding for a boldly coloured space, not everything is black and white. Whether introducing soft furnishings to a modern, moody interior or a warm, earthy scheme, our favourite approach to furnishing a colour-rich room is with a tonal palette. Begin by layering hues within the same spectrum as your wall colour and building from there, adding a selection of darker and lighter tones that are similar yet varied. In this soothing bedroom by Flack Studio, sumptuous tones of cream, caramel and brown include our pure linen duvet and pillows in Brun and our Flocca linen blanket in Bere, paired with our flat sheet and pillows in Argent, for a soft, warm aesthetic that offers depth and texture.   Neutral whites such as Ayrton and Petra are a safe bet for a boldly colourful room, as seen in this serene haven by Ronen Lev Design where earthy, clay-pink walls are balanced with fresh, light neutrals. Introducing an accent piece such as a cushion or throw that falls outside the overarching tonal palette will help to give your bedscape an extra lift.     A moody, modern scheme throughout this Melbourne residence by Hecker Guthrie proved a dramatic backdrop for our pure linen bedding in oceanic Mare and the pale grey of Fog, with harmonious tonal variations creating a calm and cohesive look. Below, a cosy, pared-back bedroom features our warm and neutral classic taupe hue Cep to offer a transitional colour between rich caramel and natural white, while a Flocca Macaron cushion in rich Russo adds a complementary hint of bold colour.
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Top 5 Reads Of 2023

Top 5 Reads of 2023

 Our Top 5 Reads of 2023 as enjoyed by you.      Coombs Hill Barn Our recent photoshoot took us to a striking 160-year-old barn imported from Indiana, USA, located in the Victorian High Country. With rustic grandeur and elegant classical features, this incredible property pairs history and craftsmanship with a fresh, contemporary sensibility, providing the perfect setting to showcase our luxurious pure European linen bedding collection.   Raw & Refined The considered juxtaposition of materials is a feature throughout this stunning Noosa residence by CLO Studios, whose brief was to create relaxing and serene spaces that were a continuation of the outside.   Benefits Of Sleeping In Pure Linen With roughly one-third of our lives spent sleeping, creating a healthy (and beautiful) sleeping environment should be a high priority. There are many factors that can impact sleep quality and one of the biggest is the fibres you are sleeping in. As bed linen comes in direct contact with your skin, natural fibres should be the first choice when selecting your pure linen bedding. Country Style This timeless look draws from a variety of influences, and while there is no one-style-fits-all formula, inspiration generally comes from the natural and immediate environment. This is why we often see rustic timbers and highly textural materials within this interior scheme. Country style can be interpreted in many ways, including 'homestead style', which melds old-world charm with a sense of grandeur; the quaint, handmade appeal of 'cottage style'; and 'modern country', a sensitive pairing of antique and contemporary elements.   Earthy Style Not to be confused with country style, this look takes an organic, environmental approach to design that places emphasis on natural materials and elements. Earthy style can be influenced by weather and climate, as well as the tones and textures of the outdoor landscape, from trees and lush pastures to clay and stone, even berries and flowers. Be inspired by our additional journals here.
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Laze by the Water

Laze by the Water

With summer well and truly here, our thoughts are turning to long, balmy days spent by the water – whether it be the beach, lake or backyard pool – enjoying lazy swims and lounging with loved ones. With the busyness of the festive season and a break in routine, we're seeking simplicity in our daily rituals, from the food we eat to the everyday pieces we use.       Flocca Linen Bath Sheet in Argent.   For the ultimate in adaptability and ease, our fast-drying Flocca Linen Bath Towel is a summer staple in our collection. With superior softness, high absorbency and durability, this lightweight yet hardworking piece is perfect not only for the bathroom but as an ideal companion for poolside or seaside adventures.    Flocca Linen Bath Sheet in Tempest.   Lovingly handcrafted in Europe from the finest yarns, our pure linen towels feature a dense waffle design that is as beautifully textural as it is functional, available in a timeless palette that will effortlessly complement your existing towel collection. Our versatile towels are easy to care for and require no more than a simple warm machine wash and medium tumble dry.    Flocca Linen Face Towel in Argent   As our largest towel size, measuring 90cm x 170cm, our generous bath sheet will quickly become a luxurious daily essential, whether lavishly laid out on the sand, used to dry off after a swim, or draped around your shoulders on a cool summer's evening. Keep one in the car or rolled up your day bag – you never know when it will come in handy.    Flocca Linen Bath Sheet in Argent.
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Most Loved Looks

Flocca Linen Duvet in Moro, Flocca Linen Pillowcase in Rosa, Crush Double Linen Throw in Moro/Floss Black Forest This look takes inspiration from the luxuriously indulgent Black Forest cake, a beloved German dessert rich in history and tradition. With an irresistible palette of Moro, Rosa and Bere adding depth to delicate, light hues of Petra, Ayrton and Sable, we've created a lavish, textural bedscape that evokes delicious layers of chocolate, cream and cherries and provides a timeless combination that works beautifully in many different interior styles.  Flocca Linen Duvet in Nox, Flocca Linen Body Cushion in Brun, Flocca Linen Flat Sheet in Cep Nordic Natural Earthy and inviting, Nordic style takes inspiration from the region's rugged landscape. Textural, natural materials and a soothing, muted palette echo the outdoors, creating a seamless connection between cosy, grounding interiors and the surrounding environment.  Flocca Linen Duvet in Sable, Flocca Linen Euro Pillowcase in Bere, Basix Linen Cushion in Sable/Brun Tailored Approach Achieving a look of timeless elegance calls for a balance of softness and structure, using considered styling and a few key pieces to elevate your home with comfort and detail. Starting with our signature classic neutrals such as light and sandy Sable, you can create a versatile foundation for a beautifully tailored look, with the subtle warmth of Carmel and rich accents of Brun and Bere providing tonal depth. Basix Stripe Cushion in Sable/Nox, Flocca Linen Blanket in Elk, Basix Linen Coverlet in Ayrton, Double Crush Throw in Kali/Petra Pure linen bedding is known for its rumpled, textural feel and relaxed sensibility, however, it can also offer a more tailored look with the right styling. Taking a considered approach to colours, patterns, weight and layering, you can achieve neat sophistication while still enjoying the signature laidback ease and luxurious tactility that makes linen so appealing.  Double Crush Throw in Kali/Petra, Basix Linen Quilt in Sable, Flocca Linen Cushion in Kali Layers of Luxury A luxurious pure linen look that becomes more sumptuous with every added layer. Spoil yourself with elevated essentials and experience pure linen luxury all year round. View more inspiring looks via our Shop Our Style page 
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Gifts for Him & Her

Discover the perfect gift for loved ones with our round-up of the most coveted HMCo pieces, from our soft and supple merino blanket to our pure linen heirloom quilt. Handcrafted entirely in Europe in our signature classic palette, each piece is sure to be well-received and treasured for many years to come. Gifts for him Crush Merino Blanket In Cep Crush Merino Blanket In Oro and Cep Our luxurious merino wool blanket is sure to impress with its lightweight, breathable qualities, providing an ideal balance of warmth and softness in all seasons. This adaptable layer is available in two timeless colourways – Cep, a neutral taupe, offers a grounding and fuss-free base for any interior scheme, while Oro, a muted saffron, makes a subtle statement in a bedroom or living space.   Flocca Linen Body Cushion in Tempest, Flocca Linen Flat Sheet in Tempest, Flocca Linen Euro Pillowcase in Tempest, Flocca Linen Blanket in Bere Flocca Body Cushion in Tempest Whether you're looking for the perfect gift for a minimalist or a loved one who doesn't like excess cushions crowding the bed, they are sure to adore our generous and supremely comfortable Flocca Body Cushion. Acting as one ultimate cushion to finish a bedscape, our body cushion makes a sophisticated addition in Tempest, a mid-toned charcoal hue, lending both luxury and practicality to either a bed or sofa.  Flocca Linen Blanket in Ayrton Gifts for her Flocca Linen Blanket One of the most beloved pieces in the collection, our sumptuous Flocca Linen Blanket is a favoured go-to gifting idea for good reason. Wonderfully soft and textural, this adaptable blanket is available in a range of classic hues that will instantly update any space, assuring it will be used on high rotation and carried from room to room as a cosy and luxurious layer of warmth in all seasons.  Basix Linen Quilt in Ayrton, Flocca Linen Pillowcase in Petra Basix Linen Quilt For a stunning gift idea that exudes luxurious European style and quality, look no further than our pure linen quilt. Crafted from fine Italian linen yarns and finished with our signature textural appeal, it features an embroidered design that creates a plush quilted effect. Additionally, our easy-care quilt requires only a gentle machine wash and tumble-dry, making it an effortless gift that suits many interior looks as well as both queen and king-size beds.
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Holiday at Home

Holiday at Home

From a playfully reimagined barn in the Byron Bay hinterland to a Mediterranean-inspired haven overlooking Sydney's Pittwater, these dreamy design projects share a common thread – a thoughtful layering of rich textures and earthy hues that invite relaxed living and offer the feeling of a luxurious, year-round vacation. Interiors by Jase Sullivan |  Photography Michael Lean Photography |  Featuring: Flocca linen Pillowcases in Sable and Maiz  A warm and playful retreat in the Byron Bay hinterland   This hinterland retreat by Jase Sullivan couples a whimsical palette with global influences to reflects both its well-travelled owners and the tones of the surrounding landscape, including the tree-lined backdrop and the blue sea in the distance, lending a cosy touch to the home’s generous, sophisticated spaces.  Fingal Beach House I Interior: @deannepenberthyjolly I Photography: @evegwilson I Published: @insideoutmag I Featured: Flocca Linen Euro Pillowcase in Brun, Flocca Linen Body Cushion in Sable, Crush Linen Throw in Tempest, Flocca Linen Duvet in Carmel A coastal cottage-turned-contemporary family home on Victoria's Mornington Peninsula Nestled within the lush, undulating countryside and featuring a stunning, olive tree-lined driveway, this peaceful retreat by Deanne Penberthy Jolly Interior Design features a natural, understated palette and textural elements that blend beautifully into its rural setting.  LA PALMA 2022​​​​​​​​ @ysg.studio photography @prueruscoe : Featuring, Flocca Linen Duvet in Rosa. A sunny, Mediterranean-inspired haven on the Sydney waterfront   Overlooking Pittwater on Sydney’s northern beaches, and with a sweeping vista that extends to the Central Coast, this free-spirited abode by YSG Studio draws inspiration from chic resorts and faraway destinations with a warm, layered palette and timeless accents.  Basix Linen Quilt in Sable, Flocca Long Pillowcase in Sable, Flocca Linen Flat Sheet in Brun A striking, 160-year-old barn in the Victorian High Country Imported from Indiana, USA, this luxuriously restored home exudes rustic grandeur and elegant classical features, pairing history and craftsmanship with a fresh, contemporary sensibility to create a space that is both elegant and welcoming.  
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An Australian Christmas

Flocca Linen Tablecloth in Rosa, Basix Linen Runner in Moro, Basix Stripe Linen Napkin in Rosa/Floss While we might all spend the festive season a little differently, there are a few hallmarks of an Antipodean Christmas that are widely enjoyed in all corners of the country. Namely, relaxed outdoor gatherings, with a warm climate and stunning natural landscapes leaving us spoilt for choice when it comes to alfresco entertaining. Whether it's lunch on the deck, a picnic in the park or a barbeque in the backyard, most of our holiday activities take place outside.  Flocca Linen Tablecloth in Petra, Basix Linen Napkin in Floss, Basix Stripe Napkin in Ayrton/Russo, Basix Linen Runner in Ayrton With family and friends spread far and wide, our summers also typically involve travel, with loved ones loading up their car or suitcase before setting off on planes, trains and automobiles to reach their destination, congregating along the coast, in the city, and everywhere in between. Laidback, sun-drenched catch-ups with loved ones, taking a leisurely nap in the heat of the day, and dining under the stars to a chorus of cicadas are all synonymous with an Australian Christmas.  When it comes to the menu, fresh is best, with thrown-together salads of mango, avocado and prawns offering a vibrant display, while diverse cultural influences see salsas, kebabs and pasta all making an appearance in our festive spread. Simplicity is the name of the game, and an abundance of tasty, seasonal produce means there is little to do but add a few thoughtful accents – a floral garnish, a dash of olive oil or a sprinkle of salt – to elevate each festive dish. Flocca Linen Tablecloth in Ayrton, Basix Linen Napkin in Azzura and Bateau, Basix Linen Napkin in Ayrton/Nox  Much like the food, decorations are best when informed by nature, with hues reflecting coastal blues, sandy shores, silvery gums and soft pinks of heady summer blooms. Materials are natural and textural, with rattan and sisal standing up to the elements, while handcrafted table linen and a sprig of foliage in a vase bring a joyful sense of occasion. In the evenings, candlelight and a glass of bubbly add a luxurious touch as the sun goes down.  Flocca Linen Tablecloth in Rosa, Basix Linen Runner in Moro, Basix Linen Napkin in Rosa It is easy to get wrapped up in the busyness of the festive season, however it is these simple pleasures that encourage us to slow down and appreciate the small moments and subtle details that encapsulate everything we love about an Australian Christmas.  A crunchy, fluffy pavlova is synonymous with an Aussie Christmas, and while you can use whatever seasonal fruits you have on hand, we love this version from Gather & Feast, which resembles summer on a plate. Mango, Passionfruit and Lime Pavlova with Toasted Coconut Mega Berry Pavlova I Gather and Feast  
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Introducing Azzura and Bateau

We are excited to introduce two stunning new hues to our pure linen collection, bringing a vibrant, coastal sensibility to our signature palette while exuding the same timeless appeal as our existing colour range.  Flocca Linen Pillowcases in Azzura and Bateau, Flocca Linen Flat Sheet in Bateau, Basix Fitted Sheet in Azzura To showcase our exquisite new hues, we could think of no better backdrop than Australia’s sparkling coastline, and when we discovered this stunning, architecturally designed home on Sydney's Northern Beaches, we knew it would be the perfect setting for our textural, layered bedscapes that marry timeless European luxury with relaxed Australian living.  Northern Beaches Home by Studio Gorman Flocca Linen Flat Sheet in Bateau  Bateau is a deep navy melange with a subtle teal undertone. Taking inspiration from the stunning coastline of northern France and its rich nautical heritage, this timeless hue features a subtle box weave melange that offers movement and depth. Bateau pairs well with light to mid-toned hues from our signature collection, anchoring a soft and breezy look with bold, classic colour.  Flocca Linen Flat Sheet in Azzura Azzura is a cool, mid-toned coastal blue melange, reminiscent of a summer escape to the sparkling, azure waters of the Mediterranean. A unique colour blend with a box weave melange, this textural hue plays with the light and beautifully enhances our Flocca finish.  This soothing hue pairs beautifully with Bateau for a nautical-inspired nod, or with our antique white Ayrton for a light and fresh sleep sanctuary.  Basix Linen Napkins in Bateau and Azzura Our two new hues are available in a wide range of products across our bedding, accessories and table collections. Flocca Linen Pillowcase in Bateau and Azzura, Flocca Linen Flat Sheet in Azzura
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Gifting

Whether it's something special to put under the Christmas tree or a wedding present for a loved one, now is the time to plan for a summer of celebrations. Before the silly season arrives, explore our most coveted pieces – from little luxuries to grand gestures – that will inspire joyful memories for years to come. Assorted Basix Linen Napkins Effortless everyday gifting If you’ve been thinking about what to gift your friends, colleagues, and unexpected guests, our elevated essentials are perfect for when you need a crowd-pleasing gift on hand.   Luxurious gift ideas that are sure to impress Basix Linen Quilt in Ayrton Whether for someone special or to treat yourself, these show-stopping gestures are guaranteed to delight with their rich texture and indulgent softness.   If you can’t decide on the perfect present, let your loved one choose with a HMCo gift card, which can be delivered to your email or to the recipient's email directly. You can also explore our Shop My Style gallery or visit us on Instagram for more gifting inspiration.  Purchase an e-gift card here
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Styling Bed Sizes

When it comes to achieving a balanced and inviting bedscape, one style does not necessarily suit every mattress size. Pillow and cushion configuration, deciding between a blanket or throw, or whether you should size up or down with your duvet are all common questions we hear. To help you find a look you'll love, we share some handy tips on choosing the right bedding and accessories for your double, queen, or king-size bed. Flocca Linen Duvet in Armee, Crush Linen Throw in Armee, Flocca Linen Bedhead in Fonda, Flocca Linen Pillowcase in Armee Double Bed When dressing a double bed, sizing up to a queen-size duvet is a great way to make the bed appear more generous and provide better coverage on all sides. Keep your accessories simple, layering a throw at the end for luxurious texture and added warmth when needed, as well as one or two scatter cushions for interest. Bonus tip – if your space allows it, a queen-size bedhead is a perfect pairing with a double mattress. Its extra width helps to elevate your bed's presence in the room as well as create balance, beautifully framing your bedding. Flocca Linen Duvet in Cep, Flocca Linen Blanket in Roy, Basix Linen Stripe Cushion in Carmel/Tempest, Crush Linen Throw in Brun, Flocca Linen Cushion in Moro, Flocca Linen Pillowcase in Bere Queen BedAs the most common size, a queen bed can handle most pillow and accessories configurations with ease. Appropriate styling will come down to the bedroom space itself, so consider things like ceiling height or the width of a feature wall. Incorporating European pillows will help accentuate high ceilings, while standard pillows styled upright are best for a wider room. The most important aspect of styling a queen bed is duvet upsizing – a king duvet will provide far better coverage, enhancing both aesthetics and usability. An exception is where a low-profile bed base is used rather than an ensemble, in which case a queen duvet may be better, so be sure to measure how much side duvet drape you require.  Flocca Linen Duvet in Brun, Flocca Linen Body Cushion in Nox, Flocca Linen Blanket in Russo, Flocca Linen Euro Pillowcase in Russo King Bed/California King BedOften the most tricky size to style due to its width, there are a number of little hints that will help style king beds perfectly. As with a queen bed, upsizing your duvet to a super king size is a great option for providing additional drop and overall coverage. It’s not as essential as a queen bed, however, as king-size duvets are far more generous. End-of-bed styling is an important aspect, and opting for a blanket, bedspread or coverlet is a much better option rather than a throw. While a throw might look flimsy and can get lost over the great expanse of a king or California king bed, a blanket will give greater coverage either draped side-to-side or over the end. You can still use a throw as a finishing layer to elevate the look with colour and texture.  Flocca Linen Pillowcase in Russo, Flocca Linen Cushion in Moro, Double Linen Crush Throw in Moro, Flocca Linen Blanket in Russo King pillows are an essential solution for creating balance and filling out width. These pillow inserts are not always easy to come by and certainly not always best for sleep needs, therefore this long profile pillow is best used decoratively at the back, against the wall or bedhead, with standard-size pillows in front. If your standard sleeping pillows are not particularly pretty, you can hide them behind the decorative king pillows, ready for bed, and style with two European pillows at the front. This will help to balance the elongation of the standard pillows with some height. Finish the look with a simple 50 x 50 cushion or our preferred choice, a luxurious body cushion.
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A Tailored Approach

Pure linen bedding is known for its rumpled, textural feel and relaxed sensibility, however, it can also offer a more tailored look with the right styling. Taking a considered approach to colours, patterns, weight and layering, you can achieve neat sophistication while still enjoying the signature laidback ease and luxurious tactility that makes linen so appealing.   Flocca Linen Flat Sheet in Ayrton  Begin with a fresh linen flat sheet as a base, which provides an essential layer between harder-to-wash blankets and bedspreads. From here, add a light, patterned layer, or our sumptuous Flocca Linen Blanket, for texture and interest. A neat tuck or a flat layer pulled firmly across the bed helps to further create a classic, tailored feel. Basix Linen Quilt in Ayrton, Double Linen Crush Throw in Kali/Petra The top layer, whether it be a quilt, coverlet or light duvet, serves both a practical and decorative purpose, acting as a warm layer when needed or folded towards the end of the bed when not in use, while offering volume in all seasons. To complete the look, a texture-rich throw provides stylistic freedom and an elegant finishing touch. Flocca Linen Euro Pillowcase in Armee, Flocca Linen Blanket in Elk, Flocca Linen Pillowcase in Ayrton, Basix Linen Pillowcase in Kali Pillows should be simple yet stacked, with cushions in patterns or accent hues. Keep your colour scheme in the same family, as seen with the white freshness of Ayrton blended beautifully with warm, stone grey hues. This tonal palette lends a calm, cohesive look that provides an adaptable base for hints of rich colour or an understated stripe detail.  Interior: @amberinteriors I Photography: @shadedeggsphotography I Flocca Linen Blanket in Sable This classic, restrained approach has been very popular with US designers such as Los Angeles-based Amber Interiors, who feature our Flocca Linen Blanket in Sable as part of a refined yet inviting bedscape. These warm, contemporary spaces demonstrate the versatility of pure linen bedding, with soft, clean lines and gentle tucking lending a look of quiet luxury. Interior: @heidiwoodmaninteriors I Photography: @erinlittlephoto I Featured: Flocca Linen Blanket in Arton, Flocca Linen Duvet in Sable In this serene, sun-dappled bedroom by Indiana design firm Heidi Woodman Interiors, our duvet in Sable is paired with our pure linen sheets and Flocca blanket in Ayrton, while pillows in both hues are stacked for plushness and volume. These two neutrals are used to similar effect by San Diego-based South Harlow Interiors, with our duvet, coverlet and European pillows neatly layered for a look that is fresh and timeless. 
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New Bath Linen Hues

New bath linen hues Our coveted Flocca bath linen collection has welcomed three new additions, with our luxurious pure linen towels now available in Rosa, Floss and Argent. These beautiful colourways feature as part of our signature range of timeless, understated hues, bringing classic style and textural interest to your bathroom.  Flocca Linen Bath Towels in Floss, Rosa and Argent  Our blush hues of light, dusty pink Floss and dense clay Rosa lend a soft, earthy sensibility to a warm interior palette, picking up tones of terracotta and sandy accents. Our much-loved Argent, a delicate sage green that is reminiscent of the lovable Lamb’s-ear perennial, introduces a gentle touch of colour that complements almost any interior scheme, whether sleek and contemporary or more traditional.  Flocca Linen Hand Towel in Rosa Flocca Linen Face Towel in Argent These exquisite, adaptable hues are available in four generous sizes – face, hand, towel and sheet – designed to mix and match effortlessly with the rest of our bath linen range, and feature the rich textural appeal, superior absorbency and easy-care qualities that our Flocca bath linen range is renowned for. Visit our previous journal to read more about the benefits of our Flocca pure linen towels.  Flocca Linen Bath Towels in Sable, Rosa, Russo, Armee, Floss, Ayrton, Argent, Tempest & Fog
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